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Marketing AgencyMulti-Agent SystemB2B Outreach

Agency Dashboard

Built forLeadRiver

LeadRiver helps B2B companies generate qualified leads through LinkedIn automation, cold email campaigns, and appointment setting. We built a multi-agent system that runs their entire client operation on autopilot - from onboarding to weekly optimization.

Impact

The results speak for themselves.

2,000+
Campaigns Managed
85K+
Positive Leads Generated
10x
Capacity Increase
0
Additional Hires Needed
The Challenge

Scaling an agency without scaling headcount.

LeadRiver was growing fast. More clients meant more campaigns, more personalization, more monitoring, and more optimization. The traditional agency model would require hiring more account managers, researchers, and copywriters for every new client.

Each campaign required manual ICP research, lead sourcing, personalized message crafting, multi-channel coordination, and weekly performance reviews. The team was spending more time on repetitive execution than strategic growth.

LeadRiver needed a way to maintain their high-touch, personalized approach while dramatically increasing their capacity to serve clients.

The Solution

A multi-agent system for end-to-end campaign management.

We designed and built an agentic workflow with specialized AI agents that handle every aspect of campaign execution - coordinated through a central hub.

Automated Client Onboarding

New clients are onboarded through an AI-guided flow that captures ICP details, messaging preferences, and campaign goals automatically.

ICP Identification

The agent analyzes each client's ideal customer profile and builds targeted prospect lists matching industry, company size, and decision-maker roles.

Lead Research Engine

Daily automated research sources verified leads with enriched data including company insights, recent news, and engagement signals.

Hyper-Personalized Outreach

Multi-channel sequences across email and LinkedIn with messaging tailored to each prospect's context - no templates, every message unique.

LeadRiver Hub Dashboard

Centralized dashboard showcasing real-time agent activity, campaign analytics, and performance metrics across all client accounts.

Weekly Performance Optimization

AI-powered weekly reviews analyze campaign performance and recommend strategic adjustments to improve response rates and conversions.

The Process

From concept to deployment.

01

Discovery

Mapped LeadRiver's client management workflows and identified automation opportunities across the entire campaign lifecycle.

02

Architecture

Designed a multi-agent system with specialized agents for onboarding, research, outreach, and optimization working in coordination.

03

Development

Built and integrated the agentic workflow with LeadRiver's existing tools, CRM, and communication platforms.

04

Launch

Deployed the LeadRiver Hub dashboard and rolled out the multi-agent system across all existing client campaigns.

The Results

10x capacity. Zero additional hires.

The multi-agent system transformed LeadRiver from a service-constrained agency into a scalable operation. They now manage 10x more client campaigns with the same team, while actually improving personalization and response rates.

The LeadRiver Hub dashboard gives their team complete visibility into agent activity across all campaigns, while the weekly optimization agent continuously improves performance without manual intervention.

“Klevere didn't just automate our workflows - they transformed how we think about scaling. We went from worrying about hiring to focusing purely on growth.”
LeadRiver Team
B2B Lead Generation Agency

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